This service is responsible for the promotion and marketing of Inuit Art.
The promotion of Inuit art is one of the cornerstones in the creation of the co-operatives and the FCNQ.
In fact, when the co-operatives were looking for startup capital, the artists of Nunavik generously accepted to donate a percentage of the sales of their artwork to this fund. In exchange, the FCNQ committed itself to marketing and promoting of artists and artisans.
The purchase of the materials required for the construction of the stores as well as the first inventory purchases were possible due to the funds collected.
These days, the financial health of the co-operatives no longer requires the financial help generated by the sale of art but the FCNQ is still one of the largest worldwide promoters of artwork from Quebec's Great North.
© 2018 - Fédération des coopératives du Nouveau-Québec